Privacy Policy

The following privacy policy is effective from May 25th, 2018.
Last change: January 1, 2021>

VIVA cares about your privacy. For this reason, we collect and use personal data only as it might be needed for us to deliver to you our software, products, services, websites and mobile applications (collectively, our “Services”). Your personal data includes information such as:

  • Personal data (Name, Title, Date of birth, etc.)
  • Contact data (Company nname, postal address, country, Telephone numbers, EMail adresses, IP- and Mac-Adresses, Adress data in social media etc.)
  • Contract information Contract information, invoicing and payment data, invoices, credit notes, reminders, tax data/numbers, bank details, Lieferantendaten, accounts receivable and accounts payable, Creditor ID according to SEPA, contact names, etc.
  • Marketing and Support information (Product or contractual interest, customer history, support requests, information on entitlement to special conditions (e.g. EDU editions)
  • Application used (name, serial number, program version, lizense information, operating system, system language, program language, Browser version, etc.)
  • Information about the hardware and software of the device on which the service is used, or from which the service is accessed (monitor resolution, processors, RAM, hardware interfaces, dongles, etc.
  • Information about the access through which the service is used, or from which the service or application is accessed (band width, end device, continent, country, town/city, Domain, group membership, network Mac adresses, IP adresses, login data, online status, etc.
  • Information about the activities as well as creation, deletion and usage of documents, folders, links, tasks, invitations, statuses, surveys, roles and access rights on Internet services such as VivaCloud (document name, date and duration of usage, file and folder operations, content when entering forms, etc.)
  • Information and data voluntarily submitted to us (information and data for support requests, technical support, quotation requests.

Our Privacy Policy is intended to describe to you how and what data we collect, and how and why we use your personal data. If at any time you have questions about our practices or any of your rights described below, you may contact us using our contact form. This inbox is actively monitored and managed so that we can guarantee the appropriate quality of our information.

What information do we collect?

We collect information so that we can provide the best possible experience when you utilize our Services. Much of what you likely consider personal data is collected directly from you when you:

  • create an account or purchase any of our Services (e.g. billing information, including name, address, credit card number, identification);
  • request support/information from our sales and customer support team (e.g. address, phone number);
  • complete contact forms or request newsletters or other information from us (e.g. email); or
  • participate in contests and surveys, apply for a job, or otherwise participate in activities we promote that might require information about you.

However, we also collect additional information when supplying and delivering our Services to you to ensure necessary and optimal performance. These methods of collection may not be as obvious to you, so we wanted to highlight and explain below a bit more about what these might be (as they vary from time to time) and how they work:

Account related information is collected in association with your use of our Services, such as account number, credit card details, purchases, usage, when products renew or expire, information requests, and customer service requests and notes or details explaining what you asked for and how we responded.

Cookies and similar technologies on our website and our mobile applications allow us to track your browsing behavior, links clicked, items purchased, your device type, and to collect various data, including analytics, and find out how you use and interact with our Services. This allows us to provide you with more relevant product offers, a better usage of our website and mobile applications, and to collect, analyze and improve the performance of our Services. We may also collect your location (IP address) so that we can personalize our Services. For additional information, and to learn how to manage the technologies we utilize, please read the special section “Usage of cookies, scripts and counting pixels“.

Data about usage of Services is automatically collected when you use and interact with our Services, including metadata, log files, cookie/device IDs and location information. This information includes specific data about your interactions with the features, content and links (including those of third-parties, such as social media plugins) contained within the Services, Internet Protocol (IP) address, browser type and settings, the date and time the Services were used, information about browser configuration and plugins, language preferences and cookie data, information about devices accessing or using the Services, including the type of device, which operating system is used, device settings, application IDs, unique device identifiers and error data, and some of this data collected might be capable of and be used to approximate your location.

Supplemented Data may be received about you from other sources, including publicly available databases or third parties from whom we have purchased data, in which case we may combine this data with information we already have about you so that we can update, expand and analyze the accuracy of our records, identify new customers, and provide products and services that may be of interest to you. If you provide us personal information about others, or if others give us your information, we will only use that information for the specific reason for which it was provided to us.

How we utilize information The information we collect will be both minimized and used only for the purpose for which we have been granted or required for the delivery / provision of the Services you purchased/used or with which you interact, or for compliance with laws or other legitimate purposes is required or permitted. This usage includes:

Delivering, improving, updating and enhancing the Services we provide to you.

We collect various information relating to your purchase, usage and/or interactions with our Services. We utilize this information to:

  • Improve and optimize the operation and performance of our Services (programs, websites and mobile applications)
  • Diagnose problems and identify any security risks, errors, or necessary enhancements to the Services
  • Detect and prevent fraud and abuse of our Services
  • Collection of aggregated statistics on the use of Services.
  • Analysis of how you use our Services and which Services are most relevant to you.

Often, much of the data collected is aggregated or statistical data about how our Services are used, and is not linked to any personal data, but to the extent it is itself personal data, or is linked or linkable to personal data, we treat it accordingly.

Sharing with trusted third parties

We do not sell or trade your personal information to outside parties!

We do not sell or trade your personal information to outside parties. We may share your personal data with affiliated companies within our corporate family, with third parties with which we have partnered to allow you to integrate their services into our own Services, and with trusted third party service providers as necessary for them to perform services on our behalf, such as:

  • Processing credit card payments
  • Advertisements
  • Conducting contests or surveys
  • Demographic analysis of our Services and customers
  • Communicating with you, such as email or survey
  • Customer relationship management

We only share your personal data as necessary for any third party to provide the services as requested or as needed on our behalf. These third parties (and any subcontractors) are subject to strict data processing terms and conditions and are prohibited from utilizing, sharing or retaining your personal data for any purpose other than as they have been specifically contracted for (or without your consent).

Communicating with you

We may contact you directly or through a third party service provider regarding Services which you use or purchased from us, or for which you have signed up, such as is necessary to deliver transactional or service related communications. We may also contact you with offers for additional services we think you’ll find valuable if you give us consent, or where allowed based upon legitimate interests. You don’t need to provide consent as a condition to purchase our goods or services. These contacts may include:

  • Email address
  • Text messages (SMS)
  • Telephone calls
  • Automated phone calls or text messages

You may also update your preferences with respect to receiving communications from us and/or our partners by signing into your account and visiting the appropriate Service.

If we collect information from you in connection with a co-branded offer, it will be clear at the point of collection who is collecting the information and whose privacy policy applies. In addition, it will describe any choice options you have in regards to the use and/or sharing of your personal data with a co-branded partner, as well as how to exercise those options.

If you make use of a service that allows you to import contacts (ex. using email marketing services to send emails on your behalf), we will only use the contacts and any other personal information for the requested service. If you believe that anyone has provided us with your personal information and you would like to request that it be removed from our database, please contact us using our contact form.

Transfer of personal data abroad

If you utilize our Services from a country other than the country where our servers are located, your communications with us may result in transferring your personal data across international borders. Also, when you call us or communicate with us in any other way, we may provide you with support from one of our locations outside your country of origin. In these cases, your personal data is handled according to this Privacy Policy.

Compliance with legal, regulatory and law enforcement requests. We cooperate with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (such as subpoena requests), to protect our property and rights or the property and rights of a third party, to protect the safety of the public or any person, or to prevent or stop activity we consider to be illegal or unethical.

To the extent we are legally permitted to do so, we will take reasonable steps to notify you in the event that we are required to provide your personal information to third parties as part of legal process.

Website Analysis

We use several web analytics tools provided by service partners such as Google Analytics, to collect information about how you interact with our website or mobile applications, including what pages you visit, what site you visited prior to visiting our website, how much time you spend on each page, what operating system and web browser you use and network and IP information. We use the information provided by these tools to improve our Services. These tools place persistent cookies in your browser to identify you as a unique user the next time you visit our website. Each cookie cannot be used by anyone other than the service provider (e.g. Google for Google Analytics). The information collected from the cookie may be transmitted to and stored by these service partners on servers in a country other than the country in which you reside. Though information collected does not include personal data such as name, address, billing information, etc., the information collected is used and shared by these service providers in accordance with their individual privacy policies. You can control the technologies we use. Please refer to the special section “Usage of cookies, scripts and counting pixels“ and „Using Google Analytics“.

Targeted advertising

Targeted ads or interest-based offers may be presented to you based on your activities on our webpages, and other websites, and based on the Services you currently own and/or use. These offers will be displayed as varying product banners presented to you while browsing or working with our products/Services. We may also partner with third parties to manage our advertising on other websites. Our third party partners may use technologies such as cookies to gather information about such activities in order to provide you with advertising based upon your browsing activities and interests, and to measure advertising effectiveness.

Third-party websites

Our website and our mobile applications contain links to third-party websites. We are not responsible for the privacy practices or the content of third-party sites. Please read the privacy policy of any website you visit.

How you can access, update or delete your data

To easily access, view, update, delete or port your personal data (where available), or to update your subscription preferences, please sign into your Account for the appropriate Service and choose “Account Settings.” If you make a request to delete your personal data and that data is necessary for the products or services you use or have purchased, the request will be honored only to the extent it is no longer necessary for any Services purchased or required for our legitimate business purposes or legal or contractual record keeping requirements.

If you are unable for any reason to access your Account Settings or our Privacy Center, you may also contact us by one of the methods described in the „Contact Us“ & rdquo; section below.

How we secure, store and retain your data

We follow generally accepted standards to store and protect the personal data we collect, both during transmission and once received and stored, including utilization of encryption where appropriate.

We retain personal data only for as long as necessary to provide the Services you have requested and thereafter for a variety of legitimate legal or business purposes. These might include retention periods: mandated by law, contract or similar obligations applicable to our business operations; for preserving, resolving, defending or enforcing our legal/contractual rights; or needed to maintain adequate and accurate business and financial records.

If you have any questions about the security or retention of your personal data, you can contact us using the contact form.

‘Do Not Track’ notifications

Some browsers allow you to automatically notify websites you visit not to track you using a “Do Not Track” signal. There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, we currently do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser. To find out more about “Do Not Track”, you may wish to visit

Age restrictions

Our free of charge Services are available for those over the age of 16 and charged Services are available for purchase only for those over the age of 18. Our charged Services are not targeted to, intended to be consumed by or designed to entice individuals under the age of 18. If you know of or have reason to believe anyone under the age of 18 has provided us with any personal data, please contact us.

Changes in our Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we decide to change our Privacy Policy, we will post those changes to this Privacy Policy and any other places we deem appropriate, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we make material changes to this Privacy Policy, we will notify you here, by email, or by means of a notice on our home page, at least thirty (30) days prior to the implementation of the changes.

Data Protection Authority

If you are a resident of the European Economic Area (EEA) and believe we maintain your personal data subject to the General Data Protection Regulation (GDPR), you may direct questions or complaints to the supervisory authority.

If you have any questions, concerns or complaints about our Privacy Policy, our practices or our Services, you may contact us by using the contact form

We will respond to all requests, inquiries or concerns within the legal obligations, at the latest within thirty (30) days.

Name and address of the company responsible for processing The company responsible within the meaning of the General Data Protection Regulation, other data protection laws in the Member States of the European Union and other provisions of a data protection character is:

VIVA Vertrieb GmbH
Züchner Str. 6-8
56070 Koblenz
Tel.: +49 261 8842-660
E-Mail: Please use the contact form on the Website


Our websites use cookies. Cookies are text files that are stored and stored on a computer system via an Internet browser. Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string through which Internet pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This allows visited websites and servers to distinguish the individual‘s browser from other internet browsers that contain other cookies. A particular web browser can be recognized and identified by the unique cookie ID.

Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our affiliates to recognize your browser on your next visit (persistent cookies).

Through the use of cookies, we can provide users of this website with more user-friendly services that would not be possible without the use of cookies. By means of a cookie the information and offers on our website can be optimized to the benefit of the user. Cookies allow us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies need not reenter their credentials each time they visit the website, as this is done by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping basket in the online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart via a cookie.

You can prevent the usage of cookies through our website at any time by means of a corresponding setting of the Internet browser used and thus permanently reject the usage of cookies. Furthermore, cookies already set can be deleted at any time using an internet browser or other software programs. This is possible in all current internet browsers. If you deactivate the usage of cookies in the Internet browser used, not all functions of our website may be fully usable.


Our web pages use scripts. Scripts are small programs on our web pages. We use scripts to optimize our web pages but also to track user behavior in order to improve our web pages and for market research. You can prevent scripts (for example JavaScript) from being executed by means of an appropriate setting of the Internet browser used and thus permanently contradict the application. If you deactivate the use of scripts in the Internet browser used, not all the functions of our website may be fully usable.

Counting pixels

Our websites use counting pixels. Counting pixels consist of a program code and a small image of just a few pixels. With this technology it is possible to check if an e-mail has been read and which links within the e-mail have been clicked. By means of these counting pixels the information, services and offers on our website can be optimized ito the benefit of the user.

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. In addition, you may prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading the browser plug-in available under the following link and install:

About Viva

VIVA develops software for graphic design as well as for optimizing and automating marketing and layout processes for corporations in all branches as well as the graphics industry. With more than 200,000 users and customers, VIVA today is one of the leading suppliers of media services and software products. Learn more ...

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